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At the start of 2015, we completely overhauled our table outputs. Although our clients were pleased with what we were providing in Excel and PDF format, we believed that we could do far better, so we developed our "Visual Tables".
What do we mean by this? Well, we mean being able to produce table outputs that reflect the colours, fonts and styles that our clients use. We spent a long time discussing with clients what they needed and in turn, some of them shared some of the outputs that they get from their existing suppliers. We were shocked. Some were in just one fixed-font, others weren't even formatted so that you could read the text properly. With outputs that bad, how on earth are researchers supposed to hunt down insights and difference?
We've had a lot of positive feedback on these new tables, some describing them as "the best we've seen" and other suppliers have asked if we're willing to sell them the tool we produce them with. We're sure that our clients will love them, and enjoy being able to put tables in front of their clients again too, knowing that they'll echo their own style and branding.